Working in franchising I meet lots of people who have to decide whether they can or not. As Henry Ford said “Whether you think you can, or think you can’t, your right.” and in franchising this is very much the case as it works for some people and sadly not for others.
Before running The Bugs Group and Inspired Selections, I had a very successful career in recruitment consultancy. As an industry, recruitment has a very high churn rate for employment. Offering graduates decent basic salaries and exciting huge bonuses it attracts a lot of talent. The truth is though very few actually stick. The problem is they are enticed by the decent basic and like the sound of the big bonus, but in reality they actually know they can’t do it. They are not prepared to put in the hours, pick up the phone and deal with lots of rejection. The sad thing is they never thought about this before taking the job. That is why Henry Ford’s quote is relevant even today. When you are preparing to undertake any task you need to ask yourself the question, ‘can I do this?’
This is a deep and searching question and one that will require you to be very honest with yourself. When people decide not to purchase a Bugs Group franchise, I am always relieved. They have made a decision and been honest with us and themselves. We have many successful franchisees, so the proof is there that it can be done, but they have assessed their options and decided that they can’t do it. As Henry Ford said, they were right. On the flip side, that is why a new franchisee is very exciting. They have decided they can and because of this more often than not they are successful.
It is all a question of attitude. Once we decide we can’t do something, all we see is problems. Think about electricians. Two equally qualified electricians, but one is going bust, while the other has just brought a new car and been on holiday. The one going bust is blaming the recession for downturn in business, and so only see’s problems and in his mind because of the recession he can’t be successful. The other electrician has ignored the recession. Even in a tough economic climate people still require his skills. He has realised this and because of this he can be successful.
This is a really simple business rule, but if you are considering buying a franchise it is perhaps the most important. Just make sure you answer the question honestly.
If you think you can, click on the link below to find out more about YogaBugs.